Monthly Archives: July 2011

Marketers Can Learn From Cooking Fried Chicken

Posted by on July 31, 2011 Comments Off

Who didn’t know the Colonel Sanders ? He created fried chicken.Every American loves fried chicken, so much so that fried-chicken recipes have become a sacred part of American cuisine. And who among us can think of fried chicken without Colonel Sanders springing immediately to mind?

Here are a few things I learned about making delicious fried chicken that can also serve as great tips for digital marketing—and life in general.

Recipe Tip: Dip a piece of chicken in the oil before you fry the entire chicken—it should sizzle, but not smoke. If the oil isn’t the right temperature (375 degrees), then the chicken won’t fry. Or worse, if the oil is too hot, the inside of the chicken will come out dry. For these reasons, it’s important to test the temperature and adjust as needed.

Marketing Tip: Test media channels before you spend your entire budget and don’t put millions into a single medium before comparing results. You should also leave room (and budget) for innovation. For example, this year, Morgan Stanley predicts that smartphone sales will surpass feature phone sales. With so many people flocking to smartphones, it’s not surprising that mobile marketing has become a “must buy.” eMarketer projects mobile ad spending in the U.S. will surpass $1 billion this year. Similarly, research firm Borrell Associates predicts that the mobile app advertising market will rocket to more than $8 billion by 2015. The swift rise of mobile demonstrates how quickly you should be ready to make adjustments—such as adding mobile—to your digital marketing plan.

Recipe Tip: Great fried chicken is made by following a simple recipe with few ingredients: chicken, flour, buttermilk, hot sauce, salt, pepper, garlic powder and thyme.  Read more...

Senate Votes to Debt Measures

Posted by on July 30, 2011 No comments

The action automatically follow a week of acting and setbacks. House Speaker John Boehner, R-Ohio, was forced to postpone the vote for 24 hours Thursday and a balanced budget amendment proposal adds more powerful to mollify conservatives. Just two hours after the House finally approved a reduction in the deficit and the debt limit increase Friday, the Senate shot down–continue standoff over Government borrowed four days before the Obama administration says it will no longer be able to borrow money to pay bills of all Nations.

Senate majority leader Harry Reid, D-Nev., then moved to introduce themselves, a large increase in debt limit and procedural hurdles cleared. But with Republicans threatened to filibuster, Senate rules makes it all but impossible to vote on the plan before Monday. “I stuck my neck miles to try to get an agreement with the President of the United States, “Boehner said, the demo home to pick up his plan. “It is time for our colleagues in the aisle to put something on the table! Tell us where you are! “”
Senate majority leader Harry Reid, D-Nev., said the Republicans who have waste time on short-term debt limit plan that President Obama has threatened to veto. “No matter how long The delay, the time limit will not be moving. We have a jam-I repeat, hour-to-action, “Reid said, announcing his plan Friday morning to move forward with or without a home.”This is probably our last chance to save the nation from the standard. ”  Read more...

Lock in a Mortgage Rate Now

Posted by on July 30, 2011 No comments

Looking for house ,please attention with mortgage rates, which have been at historic lows for months, could shoot higher if lawmakers fail to reach an agreement to raise the debt ceiling by Tuesday, says Greg McBride, senior financial analyst for Bankrate.com.A government default would cause Treasury bond prices to plummet, and yields would rise. “Uncle Sam’s borrowing rate is the baseline from which all consumer and business borrowing rates are determined,” McBride says.

“If Uncle Sam’s costs go up, borrowing costs go up for everybody.”Even if the default is short-lived, the ratings agencies have signaled they’ll downgrade U.S. debt. That would also drive up consumer rates, because the government would be forced to pay higher rates to bond investors.”Consumers might look back on this period six months from now and regret it if they don’t take action,” says Mona Marimow, senior vice president for LendingTree, a loan comparison website.So far, the debt-ceiling fracas hasn’t affected mortgage rates.

The average rate for a 30-year fixed-rate mortgage for the week ended July 28 was 4.55%, only slightly higher than a week earlier, according to Freddie Mac. Rates slipped on Friday after the Commerce Department reported that the economy grew at a lower-than-expected 1.3% in the second quarter.
Borrowers who want to lock in low rates will need to act fast, says Keith Gumbinger, vice president of HSH, a publisher of mortgage data. “If the government does default, it’s going to be hard to lock in an interest rate,” he says.

 How the debt-ceiling crisis could affect other consumer rates:
•Certificates of deposit: Savers who hope that higher Treasury rates will boost low CD rates will be disappointed, McBride says. Those rates won’t improve until banks increase lending, and that’s not going to happen if there’s a downgrade or default, he says. And if a default causes safety-seeking investors flood banks with cash, McBride adds, rates could fall even more.
•Credit cards. Interest rates would likely rise, although not right away, McBride says. Credit card issuers are required to give you 45 days notice before they raise your interest rate.  Read more...

Obama: 14th Amendment Power to Overcome the Debt Limit.

Posted by on July 30, 2011 No comments

"14th amendment debt"Popular news this week you can read about the power to overcome the limit of debt in America. It may be able to add your literature in the American economy.

President Obama may soon face the decision of the Executive who is very difficult. If Congress can’t agree on a plan to improve the nation’s $ 14.4 trillion debt ceiling, Obama must decide which Government bills to pay and not to pay-or to dismiss Congress, pay all the Bills and only increase the debt ceiling. Obama and his aides said he has no constitutional power to raise the debt limit, but that didn’t stop the growing number Of lawmakers and legal analysts of encouraging him to change his mind.

Obama can be cited the 14th amendment of the Constitution, which says “the validity of the public debt … will not be questioned,” said Rep. James Clyburn, D-s.C.

The President may not even need to do that, some legal analysts say. Emergency economic prospects, saying administration officials will happen from there, giving Obama Government defaults all the authority he needs to raise the debt ceiling. The President has the power for the crisis to take the necessary actions to protect the country, said Eric Posner, Professor of law, University of Chicago.

Posner and Adrian Vermeule, a law professor at Harvard, co-authored the New York Times op-ed that reaches back to other difficult economic moment, the great depression. In his inaugural address, 1933, President Franklin Roosevelt said, “it’s possible that the unprecedented demand and the need for action may call for a while the undelayed departures from the normal balance of common procedures.”

Posner and Vermeule wrote that, in the case now, “the President will gain authority from his job is important to fend off a serious threat to the constitutional system and the economy.”  Read more...

Destinations of Latin Romance Tours

Posted by on July 29, 2011 No comments

You can imagine the best destinations for latin dating enjoy your vacation. Don’t just dream and imagine its beauty alone. Starting to pack up and go to the best destinations you would like to quote from the Americans. What comes to mind to hear the word in Latin? Beauty? Exotic? Romantic? You’re right! “Latin” says give different colors and a new definition of beauty. You can find information on the internet by typing the address romancetour.net as my experience. The unique combination of beauty and perfection in mind. A beautiful woman and the beautiful natural holiday will increase the word, refresh your mind, but found a wonderful holiday full of love. Best latin dating Tours offers a wonderful experience to your holiday and a new life may be You could live in the future. But believe me, with us, you are entitled to put his life in a way that perfectly.by the way with the existence of a situation like this I can also do small businesses to be able to make money,  for example, selling food, providing clothing romatis, rent a car, hotels / lodging, transportation, etc. So make a small business can be create from anyway , any situations.